Marketing Objectives  
Find the Ideal Instore
Media to meet your
Marketing Objectives
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Why use Primedia Instore
Do you want access to at least 38 milion shoppers and 78 million shopping transactions monthly?
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Why use Primedia Instore
We let our Experience, Expertise and Excellence over the past 26 years speak for itself…
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Retail Footprint

We service over 1,000 stores in top-end retail stores; bottom-end wholesale and retail environments...

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  Media Services

BRAND AWARENESS

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Laza Glo new
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Brand Illuminator
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Counter Talk new
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Extra Large Banner Ad
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Floor Talk
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Fridge Media
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Gondola End Retail Media
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Gondola End Wholesale Media
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Hung & Strung new
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Inside Poster new
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In The Run Media
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Large Banner Ad
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Medium Banner Ad
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Outside Poster new
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Shelf Talk
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Shelf Talk Divider
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Shelf Vision
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Showcase
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Shopper Stopper
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Sky Talk new
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Till Talk new
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Trolley Ad
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Wobbler new
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BRAND PROMOTIONS

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Coupon Direct
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ICM
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Take One
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BRAND SAMPLING

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Showcase Tester

YOU ARE HERE > Home > Floor Talk

FLOOR TALK
Floor Talk – Dramatic billboard sized floor advertising that
delivers maximum impact in the aisle.

What is Floor Talk?
Floor Talk is a decal placed in front of your brand or other strategic points instore and is available in both retail and wholesale instore environments.

PrimeInstore Gallery
PrimeInstore Gallery
Floor Talk Floor Talk Floor Talk
Floor Talk Floor Talk
Floor Talk Floor Talk
Informal Retail Floor Talk
Floor Talk
Informal Retail Floor Talk
 
PrimeInstore Gallery
PrimeInstore Gallery

 

Why use Floor Talk?
Floor Talk solves your toughest challenges of getting shoppers to notice your brand’s location
Instore:

Brand Challenge

Launch new product

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The bold visibility of the larger than life media puts your message right in the tracks of shoppers.

Talk to non-shoppers of your category

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Can be seen from a greater distance - the larger than life advertising message ensures this.

Manage a limited media budget

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Enhances overall media plan by providing effective advertising in the aisle.

Builds equity instore

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Advertises at a perimeter and hard-to-reach areas in the store and enables your brand’s location to be seen quickly, given the media’s size and impact on the shopper’s eye.

So, to talk to shoppers using the Floor Talk media… talk to us

Did you Know
 
59% of shoppers are influenced to buy brands advertised on the on the floor of the shop. (TGI).

 

 

 

 

Looking for more? Try one of these media services

  Shelf Illuminator Shelf Vision Media Objectives