Reaches shoppers who many not be shopping your aisle

Is the first message seen instore since a trolley is the first thing the shopper picks up in the store - an impactful way for influencing path to purchase from store entrance.

Directing shoppers to your brand

Affords double exposure i.e. to other shoppers and the trolley user and motivates impulse purchases from every shopper in the store.

Increase brand awareness

Provides a continuous reminder throughout an entire shopping trip as it is in the face of shoppers zigzagging through the aisles.

Build equity instore

Extends your campaign into the store environment with 7 out of 10 shoppers believing that the Trolley Ad media is ideal for moving your product instore (Markinor).

Drive traffic to your brand

Places your brand’s message directly in front of shoppers for the entire shopping trip (a captive audience of 87% of South African shoppers).

Launch a new product or variant

84% of shoppers feel that Trolley Ads are a good way to advertise new products and promotions (Markinor) since the media’s double-sided  advertising reaches shoppers throughout the entire store.